LeaseWeb, one of the largest lodging brand in the world, announced an expansion of its partner ecosystem , LeaseWeb Partner Network. After the launch of a comprehensive program Referral Partner Last September, LeaseWeb has launched a specialized partner program to attract value-added resellers (VARs), IT consultants, systems integrators and managed service providers (MSP).
Partner ProgramThe new specialist to not only provide LeaseWeb channel partners with a global portfolio of infrastructure solutions, but also combine with attractive financial incentives and non-monetary benefits such as counseling and support technology.
"We see sales through our specialized partner program is essential to the continued expansion LeaseWeb," said Freek Hemminga, Global Channels and Marketing Manager, LeaseWeb.
"When we spoke to the chain and industry analysts, one of the pieces of feedback we kept hearing about other service providers was," it looks good on paper but in practice, it is not great ', "said Freek Hemminga, global Channels and marketing Director, LeaseWeb . "We are dealing with this head on a program that provides incentives and compensation achievable with initial discounts and payments up to 16% back-end. This is combined with non-monetary benefits such as dedicated account management, access to our technical teams and support, and marketing support "
65,000+ servers under management
with more than 65,000 physical servers under management, LeaseWeb provides partners and direct customers a full portfolio of Infrastructure-as-a-service (IaaS) solutions that includes bare metal servers, public and private cloud, and the ability to combine and hybrid environments for applications and the most demanding workloads of businesses. Founded in 1997, the company now operates nine data centers in Europe, Asia Pacific and the US, which are supported by an extensive global network with a large total capacity of 5.0 Tbps.
"Our research shows that there is a particular gap in the market, where solutions providers demanding infrastructure partners who take seriously" added Hemminga . "The value added resellers, iT consultants and other solution providers get most of their margin integration and technology deployment, rather than the infrastructure itself. Providing high quality hosting infrastructure is the expertise of LeaseWeb, and working together is logical that both parties can do what they are best at. The end result is that the partners have the ability to offer customers advanced hosting services, with the latest certifications and security standards, without having to make an expenditure of capital expenditures. "
United States, Europe, Asia
LeaseWeb is a group of independent companies operating under the LeaseWeb brand name. LeaseWeb consists of LeaseWeb USA, LeaseWeb Netherlands, Germany LeaseWeb, LeaseWeb Asia Pacific, and LeaseWeb CDN. These separate companies also provide their services through their respective LeaseWeb partners.
"We are committed to properly invest in this space and see sales through our specialized partner program is essential to the continued expansion of LeaseWeb," added Hemminga . "In practical terms, this resulted in the creation of a channel sales team and dedicated marketing, more investment in marketing support and business development."
LeaseWeb channel partners can now belong to one or more of the following types of partners:
- Dealer - Wholesale; not managed hosting providers
- switch - IT consultants .; application developers; Web designers and other companies who put their attention outside the hosting business
- specialized - IT consultants .; System integrators; Managed Service Providers (MSP), xSP, value-added resellers (VAR).
The specialized partner program is part of the LeaseWeb network of LeaseWeb partners (LPN), a global ecosystem of LeaseWeb support partner. Companies interested in becoming a member of specialized LeaseWeb Partner Program should visit: https://www.leaseweb.com/partner-programs.
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