INTERVIEW - recently, WordPress hosting solution a new "page performance "was released WP engine R & D laboratory. Hostingjournalist.com sitting with Adam Prishtina, senior director of product management at WP Engine, to talk about their WordPress hosting innovations while touching the topic of maintaining an integrated approach to infrastructure building web based on WordPress.
Why is it important for website owners to have a fully integrated managed hosting solution, with the WordPress software, web hosting and performance tools included?
"Savvy website owners understand the correlation between the speed of their websites and earnings enhancing conversion rates, whether for advertising clicks cart checkouts or something. As regarding the speed of a Web site, selecting a great platform hosting is only half the battle. Even if a host that is finely tuned for speed is important, it is equally important using the latest techniques for developing Web site. "
" new integrated performance tool WP Engine performance page called, was built with WordPress nuances in mind. over time, we will apply more to the teachings of our ongoing research in this field to continually improve the performance page. "
Can you give us some examples of negative outcomes associated with a not-so integrated approach to building web infrastructure based on WordPress?
tools "For example, we saw that recommend installing WordPress plugins to solve the problems detected without recommending a specific plugin. Because the quality may vary from to another, it is important to prescribe tried and true plugins that do not have adverse side effects on your website. "
WordPress is an easy to implement solution software that is often associated with do-it-yourself sites. What are the characteristics meet the needs of business users?
"We have seen that WordPress is gaining momentum in the enterprise space. The business users require security, scalability, speed and service, and a great host delivers on all these fronts "
" the power of WordPress comes from its ability to customize companies do not want a one-size-fits approach.. they want the power to make the website look and feel exactly the way they want. that's where WordPress excels. enterprise customers also require a level of technical support and service to different customers, and we at WP Engine have developed an approach white glove for corporate clients resulting in high customer satisfaction and helps to highlight the benefits of WordPress even more. "
" Through our efforts, WP Engine has contributed significantly the creation WordPress itself as a platform that can be deployed reliably in a wide range of business scenarios. "
companies are reluctant to lock-provider situation. How "open" is the platform WP Engine, and how easy would it be to flexibly transfer a website from WP Engine platform to another hosting platform?
"We understand that the provider lock is not attractive Since WordPress is so widely adopted -. 26% of websites today use - hosting solution for migrating a WordPress to another is relatively simple. and because it is open source, customers have a plethora of themes and plugins providers choose to implement business solutions such as e-commerce, SEO, contact forms and comment spam detection. "
" in addition, because we provide the option to create a backup within our user portal (ed, find out more about WordPress backups, read this.) - and also make an automatically every night - it's easy to download the Zip file backup for all other WordPress environment as easily as it is to migrate (ed, to learn more about WordPress migration. , read this) another WordPress environment for WP Engine platform hassle. "
WP Engine has its own" Labs. "Which approach is used, and what are the most innovative solutions that have come out in recent times?
" WP Engine WordPress is proud to provide thought leadership and our laboratory spearhead these efforts. It is led by a team within the R & D running experiments to respond to issues top of mind. As I said, new integrated performance tool WP Engine, called Performance page, came out of our lake recently. Stay tuned for a future revival of the site WP Engine Labs with more details! "
What are the effects of using the new WordPress page performance solution?
" Performance page will not only tell you how fast your page is running. It gives you concrete and feasible recommendations to increase speed, with a rich and meaningful context. During launch, we had a group of customers to test the product and implement our recommendations, and all were impressed with the results. - Some improvement has seen more than 16% of the page speed "
What kind of users would be able to benefit
" speed is a priority all our customers, large and small, which is why we made the free performance page and available to all our plans. this performance information area will be a future investment focus for the company. "
About Adam Prishtina, WP Engine
Adam Prishtina, Sr. Director Product Management, WP Engine
As senior director of product management at WP Engine Adam Prishtina has a passion for team building and product world class. Mr. Prishtina has a BA in Computer Science from California State University and an MBA from Berkeley-Haas. While its base blends engineering and business, Adam Prishtina has over 15 years experience in Silicon Valley products in companies large and small, including Netscape, Yahoo, PayPal and Bigcommerce.
WP Engine powers digital experiences for Web sites and applications built on WordPress. Companies of all sizes rely on managed hosting platform WP Engine and its customer service team to resolve technical problems. Founded in 2010, WP Engine is based in Austin, Texas and has offices in San Francisco, California, San Antonio, Texas and London, England
For more information on WP Engine, visit :. Wpengine .com.
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