hosting future Internet solutions provider specializing in managed hosting, including dedicated and virtual servers private servers (VPS) commented on the confusion surrounding the performance of the search for new generic top-level domains to mitigate the impact of a poor understanding of the research performance of new gTLDs.
the number of generic top level domains has increased over the past year by orders of magnitude. There are now hundreds of gTLDs available, many brand, a specific region, or that contain keywords Refresh or industry concerned.
There has been much confusion about the impact of these gTLDs have on search rankin g, according Hosting future. It was unclear whether gTLD keyword impact rankings for queries containing that keyword, so the impact of location-specific region rankings gTLD, and if brand keywords are weighted differently to traditional generic domains high level such as ".com".
"We see companies make brand decisions based on a misunderstanding of how the new areas are treated, which has the potential to harm their research performance and hence traffic and income, "said Maulesh Patel, vice president of operations of Future Hosting . "The new gTLD or give a specific advantage or a disadvantage for search ranking. These areas are great for branding and making more significant areas, but they do not influence the search."
.london, .com
Mueller's comments would confirm that new gTLDs are treated as gTLDs as ".com" and do not confer any significant ranking advantage. This includes gTLDs which appear to be a specific region, such as ".london" - these are considered generic and treated like any other gTLD, which means that the owners of domains with a regional interest should manage location settings as they would with any other gTLD. The behavior is the same as for the areas genericized code top level country as ".me" and ".fm".
Founded in 01, Future Hosting is a private leading Internet solutions provider specializing in managed hosting, including dedicated, and servers (hybrid) Virtual Private Servers (VPS). Future Hosting is a global hosting company, based in Southfield, Michigan, with PoP points of presence in the Asia-Pacific regions of the United States, Europe and.
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